Research: Ancillary Product

This is a similar type of film that we have shot, considering the blood, gore and violence involved. This and our film will be targeted at 18+ considering the amount of violence and blood, which would be inappropriate for the young public. This would be aimed at a much younger generation (18-25), as the older public (30+) would not consider watching endless horror movies. The poster uses quite bold colours to attract its target audience. On the other hand the middle-aged public would look out for the rating/reviews of this movie and the different types of actors who are starring in this movie, which is not shown. The image is quite aggressive looking due to the fists coming out of the heart plays on the tag line “Heart-Pounding”. This is not a very sophisticated image, which other people excluding the young public of 18-25 would look out for.